Articles

How to Sell in a Digitally Altered Reality

Much about the car-buying process has migrated online, but many of the same approaches still apply – nail those and top them with the new.

Dealer Ops•by Aaron Sheeks•April 24, 2024

What automotive dealers should know about this approach to marketing.

Compliance•by Gil Van Over•April 24, 2024

First it was Cash for Clunkers, now it is EV tax credits. Here the Federales go again.

Dealer Ops•by Ronnie Wendt•April 19, 2024

CDK research finds customer satisfaction improves when dealers keep the sales process to less than two hours.

Fixed Ops•by Lance LaCoe•April 19, 2024

The right products can help dealers maximize opportunities as models on U.S. roads continue to age.

Dealer Ops•by Ronnie Wendt•April 12, 2024

Industry insiders discuss strategies for dealerships to recruit and retain women in automotive retail.

Dealer Ops•by Staff•April 11, 2024

New application helps dealerships meet today’s standards.

Dealer Ops•by Ronnie Wendt•April 10, 2024

A culture shift and ongoing training and coaching help lead dealerships to a successful one.

Dealer Ops•by John Tabar•April 10, 2024

Along the same lines, New Year's resolutions rarely have staying power, so it's wise to be more intentional via discipline.

Dealer Ops•by Ronnie Wendt•April 9, 2024

The Grubbs Family of Dealerships shares its journey to help other dealerships launch eco-friendly strategies of their own.